Are you an owner or a head honcho?
During this week’s conference I ran into both a Head Instigator and a Head Honcho. They were both sole proprietors of consulting businesses, and they had chosen offbeat titles to get attention.
Other interesting titles from the conference:
- Inspiration Agent
- No Title Given (I think that WAS her title)
- Leadership Strategist
- Marketing Guru
- Creative at Large
I also found an article from Forbes about crazy job titles, such as Director of First Impressions for the receptionist and Director of Chaos for a meeting planner. And James O’Neill’s blog found someone who called himself the Chief Snoggable Officer. Here at Avenue Z, I gave some thought to a crazy, fun title. I also gave some thought to naming my company “Lavender Fields” or something, so you know I wasn’t quite on track. I ended up vacillating between the oh-so-sexy “principal” or the uber chic “owner.” I couldn’t bring myself to permanently put a giggle into my job title because at the time I didn’t know which niche I’d dive into.
I think I made the right decision by going with the simple title of “owner.” Although, as the head honcho mentioned, having a funny title is a conversation starter, sticking to the basics and simply asserting my place as owner of the company works for me.
But if you’re in need of something creative, try this Job Title Generator.




Lesli Lord on 21 Aug 2008 at 12:45 pm #
I had name badge ribbon for different members of my staff and boards that read:
“My Ribbon is Better Than Yours”
“Official Something”
“Huh?”
“I Read Your Emails”
“Big Cheese”
“Ya Think?”
“Diva”
I had so many people get a chuckle from the ribbons and requesting their own smart*ass ribbons. It was a great break ice breaker and allowed us all to share a few laughs when we compared our ribbon titles.
steph on 21 Aug 2008 at 3:56 pm #
I tried, but I just couldn’t come up with a good one for me using that generator! Maybe it’s because I’m an editor.
Keep things simple, right. Freelance editor.
But if I want to get silly, I could be a Chief Architect of Intelligent Content Optimization. Or something like that…!
Craig on 21 Aug 2008 at 4:32 pm #
The modern part of me likes “Owner/Operator.”
The not-so-modern/traditionalist part of me likes “Sole Proprietor.”
Not sure which part of me would win in a no-holds=barred mental slugfest.
Perhaps I should settle for “Chief Mental Slug.” GRIN.