Since
I quit my job this summer to start writing professionally, one
of the coolest things I’ve landed is a gig as a columnist for a local San Diego
monthly newspaper.

The
Espresso
is distributed for free in coffee houses and the like in San
Diego. I’m not getting paid, but it’s got a circulation of 36,000 each month,
and my column (and my name and web address) will be in it each month.

When
I called the publisher, I told him I wanted to write on how to start up one’s
own business, since I was going through the process myself. He has a passion to
help his readers, he said, many of whom sit in coffee shops and dream of
striking out on their own. I sent him to this blog as an indication of my
writing style and the topics I would cover, and his next email included my
monthly deadline and word limit.

[Permit
me to whisper a tiny “YEA!” here, please.]

This
blog flips around a lot to many new business issues, from healthcare, watching the budget, working from home, proposals and estimating, time management. But I want to develop 4-6
concrete topics that will logically flow from one month to the next for people
who really want to make this happen.

Here
are my first ideas:

  1. How to plan your own business while you still have your day job (and how to keep your day job when all you can think about is your new business)
  2. A trip to the Small Business Administration and other free aids — what will help and what will just annoy you
  3. Taxes, accountants and banks, or who gets your money once you make it
  4. The best laid business plans — yeah, you really have to write one and why
  5. Marketing table for one
  6. Cheap tricks and frugal living, or making ends meet after the taxes, accountants and banks

Ok, I need to work on
the headlines. But I’d love to know what others would want to know. Chime in if
you have other ideas
.