Greetings and salutations. Welcome to the first posting of my new blog. This is the second time I’ve attempted to keep an online journal, but I’ve got a different motivation this time. Last time I posted a blog of my writings in conjunction with a writers’ collaboration website I founded. Turns out I’m a lazy fiction writer, so that didn’t work out so well.

This blog’s main purpose is to share the experiences of a new business owner. Earlier this summer I made the decision to leave behind the crazy world of steady paychecks and guaranteed health insurance for the oh-so-rewarding life of a small business owner. And I couldn’t possibly own a smaller business — Avenue Z Writing Solutions really has just one solution — unless you count my cat. But now I can officially call myself a writer when I meet someone at a party (though I’ve yet to attend a party where I can announce myself thusly). And I’m learning an insane amount about what it takes to run a small business, how to market, how to find health insurance — things that I always took for granted, that someone else always did at the companies where I worked.

At any rate, a delightful, enthusiastic web marketing guru, Katie Laird, encouraged me to give this a try, and Life on Avenue Z was born. Katie also urged me to jump into the social networking explosion, and I promised to document my efforts to get my 38-year-old socially phobic self up on myspace without chickening out.